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1:1 BUSINESS COACHING

Running a heart-led business takes more than passion—it takes clarity, structure, and strategy that reflects your values from the inside out.

Whether you're a therapist in private practice, a wellness provider launching a new service, or a purpose-driven entrepreneur navigating growth, we’re here to help you build something grounded and sustainable. This coaching space is designed to meet you where you are—with practical support, strategic insight, and deep alignment with who you are and why you do this work.

You don’t need to choose between meaningful work and a thriving business. With the right support, you can create systems that reflect your values, services that nourish your community, and a business that supports your nervous system, your vision, and your life.

Let’s bring more clarity, capacity, and congruence to your business—one aligned step at a time.

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For Heart-led Leaders

Business Coaching

THE BENEFITS

  • Clarify your mission, identity, and values—and build a business that reflects them in every layer

  • Receive trauma-informed guidance on structuring your services, pricing, and systems for long-term sustainability

  • Learn to navigate growth and transitions with integrity, self-awareness, and for intentional decision making.

  • Understand how your leadership style shapes your business culture, boundaries, and long-term sustainability.

  • Get support navigating the complexity of the ethical, legal and financial decisions of running and growing a business

  • Identify patterns of burnout, over-functioning, or avoidance that are impacting your business—and shift toward balance

  • Gain tools to lead a team, communicate boundaries, and stay grounded in your role as a helper and leader

  • Feel seen and supported in the behind-the-scenes work of building a business rooted in both purpose and practicality

Meet your Guide

DANI PROFFITT

A woman with blonde curly hair wearing a white blazer, beige top, black pants, and beige heels seated on a white armchair with one leg crossed over the other, smiling at the camera. She is next to a large potted green plant, with a black and white patterned rug and a black wall behind her.

Going from counselor to business owner has been a profound initiation into embodied leadership for me. Along the way, I have experienced the joys of creating a beautiful team and values-led impact, as well as the challenges of burnout and work-family balance. I am now called to share my experience with heart-led leaders, helpers, and entrepreneurs, so that they can create businesses that both do good and feel good.

Rooted in insight, integrity, and my expertise in trauma-informed and nervous system-focused frameworks, this work helps you uncover the subtle ways stress and relational dynamics influence your leadership.

Together, we will explore how unspoken patterns, stress responses, and relational histories influence leadership, communication, and decision-making. By understanding your own responses—and the nervous systems of those around you—you can develop more supportive systems, reduce friction, and lead with clarity and compassion.

Business Coaching

 MY APPROACH

Systems & Self: Micro
& Macro Awareness

We take a full-spectrum view of your business—examining both inner patterns and external structures that impact you. This means looking at operations, boundaries, power dynamics, communication, and emotional labor through both a personal and systemic lens.

01

Attachment-Informed & Relationally Oriented

We explore how early relational experiences and internalized roles influence how you hold space, communicate, delegate, or avoid. We bring awareness to the complex interplay between your needs, your business’s needs, and the needs of your staff or clients.

02

Values-Led &
Strategy-Aligned

Everything we do is grounded in your vision and values. From service design to team culture, we support you in building systems that feel congruent, sustainable, and purpose-driven—without sacrificing clarity or capacity.

03

Business Coaching & Consulting

OFFERINGS

Choose the path that best aligns with what you're working toward. Whether you're building a private practice, strengthening your leadership, navigating organizational growth, or seeking focused strategic support, each offering is designed to meet you where you are.

First, select the path that best aligns with your goals

FAQ

Step into your

EMBODIED LEADERSHIP